Director, Marketing Cloud Enablement
Calling all MarTech leaders out there! About the team The Marketing Enablement & Operations team is at the epicenter of enabling amazing experiences and plays an awesome in enabling world-class marketing technologies, including our own, to help achieve marketing business goals. This is a team of passionate folks who love what they do and bring their best every day to fulfill our mission. About the role Reporting to the Sr. Director, Marketing Technology & Operations, this new role oversees our own implementation of the Adobe Marketing Cloud for Adobe's marketing needs. This leader will oversee an staff of about 10
including engineers who're experts in Adobe products like Analytics, Target, Audience Manager and Campaign and general software engineering. This role will also work very closely with a matrixed team of about 5 engineers based in our Bangalore office. Expect regular interactions with senior leaders across the board - in particular on the product, marketing and sales. Occasional interactions with customers/prospects to tell the story of how Adobe uses its own products is expected as well. Key responsibilities include but is not limited to:
Oversee Instrumentation of multiple properties and mobile apps to collect data and enable serious web analytics Oversee testing/optimization/personalization capabilities on multiple properties Oversee audience management capabilities across channels and In partnership with Cloud Tech (our IT), oversee email marketing management capabilities for both B2C and B2B Manage a handful of custom tools/systems built to aid the needs of our department With help from the team, help build a comprehensive roadmap of capabilities and sell and executive the vision/plan to the respective stakeholders. Conduct periodic prioritization meeting with stakeholders to ensure that the teams remain aligned to core goals. Help explore innovative ideas/solutions developed internally and externally to supplement the marketing capabilities that gets us ahead in the game. Establish strong relations and work closely with the product engineering teams on alpha/beta releases and product bugs/defects Be a visible, vocal spokesperson for the team and its contributions to the senior leadership team. Champion the product improvements and help the internal teams understand the customer perspective by providing regular feedback Required Experience 10
years of related experience in engineering/technology, preferably in sales/marketing enablement. Past experience must include practical, hands-on experience in digital marketing disciplines such as content management, web analytics, site optimization and/or personalization. Previous experience in technical product role technical marketing, product management, product evangelism - is strongly preferred Prior professional services (agency, consultancy) background, preferably on the data/technical side, is highly desirable. Familiarity with and experience implementing Adobe Marketing Cloud products is a huge plus Experience managing a geographically diverse and matrixed technical teams Required Traits, Driver Take charge. Get things done. Crush the red tape. Thought leader - Look around the corner, incubate internal innovations and apply external innovations to solve problems and/or enable insights discovery. Executive Command an executive presence. Interact fluently with the product, functional and technical leadership and senior executives. Influence Work closely with internal and external partners and leverage relationships to get things done through others. Be regarded as a trusted partner by the key stakeholders Coach - Help the team grow and transcend beyond the day to day operations to truly transform the marketing operations Ambassador Be an ambassador and an active spokesperson for the team to the stakeholders and leaders. Interact fluently with engineers, marketers and business leaders in their respective lingo. Passion for marketing technology Education Ideal candidate is someone who has both engineering and business degrees from reputed schools. MBA from a reputed business school is highly desirable. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you re looking to grow your career, Adobe s the place for you. Discover what our employees are saying about their career experiences through the Adobe Life magazine. Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, sexual orientation, gender identity, disability or veteran status.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
including engineers who're experts in Adobe products like Analytics, Target, Audience Manager and Campaign and general software engineering. This role will also work very closely with a matrixed team of about 5 engineers based in our Bangalore office. Expect regular interactions with senior leaders across the board - in particular on the product, marketing and sales. Occasional interactions with customers/prospects to tell the story of how Adobe uses its own products is expected as well. Key responsibilities include but is not limited to:
Oversee Instrumentation of multiple properties and mobile apps to collect data and enable serious web analytics Oversee testing/optimization/personalization capabilities on multiple properties Oversee audience management capabilities across channels and In partnership with Cloud Tech (our IT), oversee email marketing management capabilities for both B2C and B2B Manage a handful of custom tools/systems built to aid the needs of our department With help from the team, help build a comprehensive roadmap of capabilities and sell and executive the vision/plan to the respective stakeholders. Conduct periodic prioritization meeting with stakeholders to ensure that the teams remain aligned to core goals. Help explore innovative ideas/solutions developed internally and externally to supplement the marketing capabilities that gets us ahead in the game. Establish strong relations and work closely with the product engineering teams on alpha/beta releases and product bugs/defects Be a visible, vocal spokesperson for the team and its contributions to the senior leadership team. Champion the product improvements and help the internal teams understand the customer perspective by providing regular feedback Required Experience 10
years of related experience in engineering/technology, preferably in sales/marketing enablement. Past experience must include practical, hands-on experience in digital marketing disciplines such as content management, web analytics, site optimization and/or personalization. Previous experience in technical product role technical marketing, product management, product evangelism - is strongly preferred Prior professional services (agency, consultancy) background, preferably on the data/technical side, is highly desirable. Familiarity with and experience implementing Adobe Marketing Cloud products is a huge plus Experience managing a geographically diverse and matrixed technical teams Required Traits, Driver Take charge. Get things done. Crush the red tape. Thought leader - Look around the corner, incubate internal innovations and apply external innovations to solve problems and/or enable insights discovery. Executive Command an executive presence. Interact fluently with the product, functional and technical leadership and senior executives. Influence Work closely with internal and external partners and leverage relationships to get things done through others. Be regarded as a trusted partner by the key stakeholders Coach - Help the team grow and transcend beyond the day to day operations to truly transform the marketing operations Ambassador Be an ambassador and an active spokesperson for the team to the stakeholders and leaders. Interact fluently with engineers, marketers and business leaders in their respective lingo. Passion for marketing technology Education Ideal candidate is someone who has both engineering and business degrees from reputed schools. MBA from a reputed business school is highly desirable. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you re looking to grow your career, Adobe s the place for you. Discover what our employees are saying about their career experiences through the Adobe Life magazine. Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, sexual orientation, gender identity, disability or veteran status.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
|
|
 | |
